Founded by former professional soccer players in 2002, Grassroot Soccer (GRS) trains African soccer stars, coaches, teachers, and peer educators in the world's most HIV-affected countries to deliver an interactive HIV prevention and life skills curriculum to youth. Translating research into action and leveraging the excitement around the 2010 FIFA World Cup™, GRS attracts and engages young people through schools, community outreach, and social multimedia (e.g. magazines and TV). GRS has educated more than 270,000 kids via its “Skillz” curriculum, and is a leader in the sport for development movement.

Learn more grassrootsoccer.org